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March 22nd, 2009
Online marketing veteran Seth Romanow joins the Elite Analytics team.
April 17th, 2008
Elite Analytics signs an alliance partnership with SPSS Inc.
December 7th, 2007
Elite Analytics deploys collections risk scoring models for Texas Comptroller of Public Accounts
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Management Team
Daniele Micci-Barreca, Ph.D. –Partner. Dr. Daniele Micci-Barreca brings over 15 years of experience in applied Data Mining and advanced analytic solutions, with particular emphasis in fraud detection and compliance applications. Throughout his career he has helped major Fortune 500 organizations and government agencies achieve higher levels of operational efficiency, reduce losses and gain data insight by leveraging advanced analytics. Prior to founding Elite Analytics Dr. Micci-Barreca served as Director of Data Mining and then Sr. Director of Fraud Solutions at ClearCommerce Corporation, an industry leader in electronic payment processing and fraud detection. At ClearCommerce he was instrumental is developing one of the most advanced commercial solutions for e-commerce fraud detection. He also provided risk management consulting and analytical services to key clients. Earlier in his career Dr. Micci-Barreca held various consulting positions at Intelligent Technologies Corporation, NeoVista Software and Epsilon, servicing a roster of customers which includes Wal-Mart Stores, Ford Motor Company and the State of Texas. Dr. Micci-Barreca holds a Ph.D. in Cognitive and Neural Systems from Boston University and a Master in Computer Science from the University of Houston.
Satheesh Ramachandran, Ph.D. – Partner. Dr. Satheesh Ramachandran brings a diverse experience base in the design, development and deployment of statistical and data mining systems for a diverse set of verticals. The verticals include financial services, banking, healthcare, airlines, hospitality, and tax administration. Prior to co-founding Elite Analytics, Dr. Ramachandran led data mining efforts at Sabre Corporation, Knowledge Based Systems Inc., Providian Financial, and IBM. In all these organizations, he has played pivotal roles both in consulting engagements, as well as in product development. His consulting engagements have included major fortune 500 companies and innovative e-commerce entities such as Bank of America, U.S. West, Fleet Financial, American Airlines and Medigenesis. Dr. Ramachandran has also served as principal investigator for multiple research and innovation projects sponsored by government agencies such as the Department of Defense and NASA. His thought leadership in these research and development engagements over a decade has produced measurable ROI for clients, both in the public and private sector. Dr. Ramachandran holds a M.S and Ph.D. in Operations Research from Texas A&M University, and a B.Tech from Indian Institute of Technology. He is an active participant in the data and text mining research community and is a frequent presenter at various conferences.
Seth Romanow – Partner. Mr. Romanow brings over 20 years of experience in integrated and digital marketing, data and analytics and marketing operations. He has been recognized twice by B2B Magazine as a Top 100 Marketer and is a founding board member and currently President of the Web Analytics Association. Most recently, Seth was VP, CMO for Rainmaker Systems, a leading business services company. He was responsible for managing all Rainmaker client and corporate marketing efforts and inside sales. His responsibilities included helping Rainmaker customers achieve their revenue goals through effective integrated marketing programs. Before joining Rainmaker, Seth led the Customer Intelligence organization for Microsoft.com. There managed web analytics, customer data, behavioral targeting and business intelligence platforms and services. Seth also held a number of marketing management positions in prominent companies including Hewlett-Packard, where he led the Customer Knowledge Management and Analytics organization. He also has broad management experience in advertising and marketing, holding leadership positions at Wunderman/Y&R, EuroRSCG, BBDO, and Bates USA managing client relationships with well-known brands such as Microsoft, Apple, Intel, Sprint and MM Mars. Seth received his MBA in Marketing from New York University, Stern School of Business and holds an AB in Political Science and Russian Studies from Occidental College in Los Angeles. He has been a featured speaker at eMetrics Summits, Ad:Tech, the DMA, the Omniture Summit and various other conferences.